Creating a buyer persona is an important part of a successful content marketing. A poorly planned content or a disorganized schedule would fail your inbound marketing strategy. Content Marketing & Buyer Persona? Content marketing is incredibly powerful at demonstrating your company’s expertise. To build the right content at the right time requires not […]
Posts tagged consumer behavior
Safe Mobile Payment? Think again.
How Emotion Triggers Get People to Buy
Social Media Can Help To Recruit New Staff
Whether you realize it or not, you already actively build your employer brand every time you talk to a candidate about the work environment, culture, or even each time you talk to a friend about your day. By helping people understand what it’s like to work at your organization, you can build a pipeline […]